Customer support:
Customer support falls under the customer service umbrella, yet prioritizes customers who have trouble or require assistance with a product or service they purchased. Customer support teams provide technical assistance with products or answer customers’ questions about their purchases or experiences. The goal of customer support teams is to have customers leave their interactions with answers, solutions and overall positive experiences.
Sustainability:
While customer service and support teams interact with customers, on as needed baisis ~through various chat channels such as phone,
website chat applications and social media messaging~ those moments of contact are critical to improving and sustaining our products and
services, as well as maintain highest customer and user experiences.